
We help you navigate Canadian policy complexity and regulatory risk to position you for success.
We connect you to the relevant ecosystem, leveraging industry stakeholder support and the tools you need to accelerate your strategy and get results. We’re with you every step of the way, from strategy development to market deployment.
How we Help
Don’t risk entering a new market without a roadmap. The team you build is critical to addressing concerns regarding project finance, tariffs, supply chains, Canadian regulations, and political or economic uncertainty. Together we can lay the foundation for your organization to prosper.
Seamless Integration
While every project is different, our collaborative approach remains constant. Whether it’s facilitating communication with the appropriate levels of government, or identifying and addressing potential regulatory risks, we help you develop a roadmap to success.
Government Stakeholder
We maintain a network of industry stakeholders and up-to-the-moment knowledge of policy systems and landscapes, to provide strategic public affairs guidance and government relations advocacy nation-wide at local, provincial, and federal levels.
Market Strategy Development
Your strategy must be at the foundation of every step you take. We offer targeted industry and market analysis, and work with you to develop a focused plan to keep you on the right track.
Market Research
We increase control and confidence in your management decisions by helping you find the most cost-effective avenues and locations for expansion and growth.

What our Clients are Saying
Rick Counihan
VP, Regulatory and Government Affairs
Google Nest
For a number of years now, Utilia has led our regulatory and government affairs efforts for all of Canada. She has the skills, experience and acuity to excel in extremely diverse political environments right across the country. She’s an exceptional collaborator and mobilizer of talent, who never loses sight of the end goal. Her clients are extraordinarily well-served.
Neetika Sathe
Vice President, Green Energy and Technology Centre
Alectra
I have had the opportunity to work closely with Utilia for several years on a number of signature projects undertaken by Alectra. She has an exceptional ability to execute, and achieve her objectives while managing a diverse team comprised of strong personalities. Her passion for green technology is keenly felt by those around her, and her business acumen is second-to-none. If you have a challenging project that needs to be completed, Utilia Amaral is the industry leader you want on your side.
Brad Marks, P. Eng
Former Vice President Sales & Country Manager
Stem Canada
MarketStep allowed my team and me to better understand potential risks and impacts to Stem's current product, sales and marketing strategies in Canada. Their ability to facilitate senior-level meetings with government officials is a "work of art" and of which they greatly excel.
Helping you Build Long-Term Value
Whether you’re part of the clean energy, technology or energy efficiency sectors, or you’re a product innovator bringing new and exciting ways of thinking to market, we can help. We’re proud to partner with organizations paving the way to a cleaner economy and a brighter future.
Do you have a project in mind?
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